The Study of Role of Brassware as A Part of Handicraft Industry in Economic Development of India
Charu Agarwal1, Rachana Saxena2

1Dr. Charu Agarwal, Department of Management, Teerthanker Mahaveer University, Jayanagar, Moradabad (Uttar Pradesh), India.

2Dr. Rachana Saxena, Department of School of Commerce, Jain (deemed-to-be) University, Bangalore (karnataka), India.

Manuscript received on 30 October 2021 | Revised Manuscript received on 11 November 2021 | Manuscript Accepted on 15 November 2021 | Manuscript published on 30 November 2021 | PP: 69-74 | Volume-1 Issue-2, November 2021 | Retrieval Number: 100.1/ijef.L16450891223 | DOI: 10.54105/ijef.L1645.01021121

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Abstract: Brass an alloy of Copper and Zinc. Zinc has unique properties of hardness, workability and medicinal benefits that help the human body to increase its immunity from several diseases. A creative article under the broad umbrella of the Handicraft industry of India representing the rich and diverse cultural heritage of India and through its benefits it is been exported to various countries around the globe. The study aimed to unveil the problems and challenges faced by the industry. Especially focusing on the various schemes launched by the Government of India for the benefit of the Industry like Ambedkar Hastshilp Vikas Yojna, Mega Cluster Scheme, Marketing Support and Services Scheme and Research and Development Scheme. An attempt was made to describe the trend of the export of brass utensils worldwide through AREA charts representing the volume of brass utensils exported over a time series of 2014 to 2021. Major findings and conclusions are found based on it.

Keywords: Brass, Handicraft Industry, Government Schemes, Trend Analysis, AREA Chart, Economic Development.
Scope of the Article: Economics